About the job

Rodeo is a private equity-backed scale-up, awarded as #1 Best Performing SaaS Company of 2022 and #2 of 2023 by MT/Sprout (SaaS100). We help drive innovation in project management for project-driven businesses, being a leader when it comes to offering an all-in-one project management solution for the creative industry.
We are a global company with offices in Amsterdam and New York.

Are you immediately looking for a challenging full-time job as a Chief Commercial Officer? Do you want to work in an innovative, pleasant, and creative environment? Do you want to contribute to the growth from start-up to scale-up? Great! We are looking for a Chief Commercial Officer who can take on a challenge. You will work in a young, energetic team where you will have a direct impact on the success of the company.

About the role

We are seeking an experienced Chief Commercial Officer (CCO) to join our executive team and lead our Marketing and Sales efforts. The CCO will play a critical role in driving revenue growth, enhancing customer retention, and building a high-performance sales and marketing organization. The ideal candidate will have a proven track record of success in SaaS leadership roles and a deep understanding of the SaaS business model.

Communication lines are extremely short and you will work closely with the CEO and other Executive Team members. You will work in a dynamic and fast-paced environment where everyone has a passion for the product. Autonomy, diversity, and personal growth are extremely important and we are obsessed with customer satisfaction.

For the CCO position, we are looking for an eager and business-minded professional who will help us define the future success of Rodeo.

Please note: This is a Hybrid role, which means you will be required to be in the office at least 3 days a week.

What you will do

You will develop and execute a comprehensive revenue growth strategy, including sales, marketing, and customer success initiatives, to achieve company revenue targets
Together with the executive team lead the transition from Sales Led Growth to Product Led Sales
Lead, mentor, and manage the sales team, including Team Leads, Account Executives, and Sales Development Representatives, to drive customer acquisition and revenue expansion
Collaborate closely with the Marketing team to align sales and marketing efforts, optimize lead generation, and improve the sales funnel
Oversee the Customer Success team to ensure high customer satisfaction, retention, and expansion, driving upsell and cross-sell opportunities
Leverage data analytics and key performance indicators (KPIs) to make informed decisions, track progress, and adjust strategies as needed
Implement and optimize sales processes, tools, and systems to improve efficiency and effectiveness
Identify and cultivate strategic partnerships and alliances to drive additional revenue streams
Manage the revenue-related budget, allocate resources effectively, and maximize ROI
Provide regular reports and updates to the CEO and board of directors on revenue performance, forecasts, and strategic initiatives

What we are looking for

Bachelor's degree in Business, Marketing, or a related field (Master's degree preferred)
Proven track record of at least 5+ years in related leadership roles within the SaaS industry.
Strong understanding of SaaS business models such as Product Led Sales, subscription pricing, and customer lifetime value
Demonstrated ability to build and lead high-performance sales and marketing teams
Exceptional strategic thinking, analytical, and problem-solving skills
Excellent communication and interpersonal skills
Experience with CRM and sales automation software (e.g., Pipedrive, HubSpot etc.)
Results-driven mindset with a focus on revenue growth and customer satisfaction
You have to be fluent in Dutch since you will also oversee our sales and marketing activities in the Netherlands

What’s in it for you

You will get a key management position in a fast-growing SaaS scale-up

The opportunity to make an impact on an international level

Competitive Executive Compensation package including SARS equity after proven impact on Rodeo business objectives

Paid annual vacation, holiday and sick time off

Commuter benefits

Beautiful office in the heart of Amsterdam

Reimbursement of training or study costs

Talented, passionate and fun colleagues

Yearly company trip and quarterly team outings

Rodeo swag to keep you warm in the winter

Be part of a strong and experienced leadership team

A note from the departing CCO

My journey at Rodeo, the two-time top-ranking Best Performing SaaS company in the Netherlands, has been an extraordinary one. As soon as I started, I sensed it was not an ordinary place to work. The unique and refreshing Laissez Faire management style of Pieter (our CEO) set the tone for an environment where experimentation was not just encouraged but celebrated in true start-up style.

I can vividly remember our humble beginnings in a small room in an iconic building on the Singel in Amsterdam. We started as a tight-knit team, working shoulder to shoulder. Everyone was putting in maximum effort to turn our company's dreams into reality. From those early days, we have grown exponentially, evolving from just 4 full-time employees into a mature and thriving company with over 45 dedicated professionals.

What truly stands out for me at Rodeo is the formation of a solid company culture that guides every aspect of our work. Along the way, we have really streamlined our processes creating a more efficient and effective company. This transformation allowed us to expand our activities into new markets such as the United States, United Kingdom, Germany, and Belgium.

One of our crucial ingredients of success has been the sales team. Their closeness, professionalism, and relentless ambition have been key in driving our outbound efforts and closing deals at an impressive pace. Experimentation, automation, and creativity are what really sets their efforts apart. As a result, we were able to approach the market in new ways and play an important role in our initial expansion and Go To Market strategy.

From a marketing perspective, our journey has been equally progressive. We made a bold pivot from Paid Advertising to a strong focus on SEO. This has resulted in a new and improved website, adding multiple social media channels and exponential growth in our online presence providing Rodeo with a strong predictable inbound lead source. The use of these new channels also allowed us to connect with our target market more effectively and expand our reach. Additionally, our collaboration with the sales and product teams has improved significantly thanks to the efforts of our new combined interdepartmental meetings and our dedicated product marketeer.

If asked about my legacy at Rodeo, I would say it was built on a foundation of setting colleagues up for success! Where customer-first thinking, data-driven choices, pushing boundaries, and nurturing talents define the future.

Cheers~ Bart-Jan Hin

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Rodeo is an equal opportunity employer. Rodeo provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, sexual orientation, gender identity or expression, age, disability, genetic information, marital status, or veteran status.

Chief Commercial Officer - NL